In March of 2013 Dan Pallotta shared the reasons why he thinks the way we think about charities is dead wrong. It was recorded and compiled into a 20 minute video by TED.
We are not affiliated with Dan, but we have a lot of respect for him. In this video he speaks from our heart – this is how we feel about charities and the way they manage their funds as well.
He shares many thoughts and talks about many problems in this video that many of us should be talking about much more.
Having watched this video was a life-changing moment for our founding partners, inspiring us to leverage our marketing and campaign management knowledge and use it to provide charitable fundraising services for Non-Profits.
It speaks for itself. Watch it. It doesn’t matter if you run a non-profit organization, or if you’re working for a for-profit one. It’s worth your time.
